The Ford Path Forward

Ford is better positioned than any other company to lead the revolution in mobility. Our winning portfolio, our propulsion choices, our autonomous technology and our mobility experiences, coupled with our market position and cultural credibility gives us an unmatched strength. Our plan is to execute in four strategic areas that will guide and grow our business – now, near and far.


We are committed to providing the products customers want in the markets where they’re wanted.  To do so efficiently, we are modernizing our manufacturing. We’re evolving toward five modular vehicle platforms that will enable us to adjust the silhouettes of our vehicles, incorporate more connectivity, deliver cars you’ll love to drive, and leverage our strength as the world’s leader in commercial vehicles. 

Continue below to learn about our portfolio.